It seems that WISN News Director Chris Gregg thinks his staff can do a better job on social media.
Gregg sent out a memo telling the staff about a mix bag in the ratings. The numbers are down in the morning, but up in the evening.
But then he told talent they need to be more active on social media. He wants Anchors to, "push to your newscast." Reporters need post photo's from stories they are covering.
Here's a portion of Gregg's memo to the staff:
Just make sure that if it's a murder scene, try not to smile.