WTF does that Mean Weather Channel?

As FTVLive has said in the past, The Weather Channel's naming of winter storms is one of the dumbest ideas we have seen in TV news (and that's saying a lot).

But now it appears TWC has come up with new forecasts for snow. 

Not sure what "snow hard harder" is, but for some reason my date used those exact same words with me in bed this past weekend. Maybe she said "go hard harder" but it sounded the same.

Just saying...