It's a.....

KTVI (St. Louis) Reporter Erika Tallan is expecting to have a baby this October.  She had a cake made with blue or pink filling.

The baker knew the gender of the child, but Erika and her husband did not.  The couple gave a sealed envelope with the information from the doctor to the cake maker.

Tallan and her husband recorded the exciting moment on Mother’s Day when they discovered the gender of their unborn child. Watch the video to see her reaction when she cuts the cake and sees the filling.

And yes....it's ratings.