NBC Shakes Up Digital

NBC News and MSNBC are shaking up their digital operations.

In is Nick Ascheim (pictured) the Senior VP of digital at the BCC. 

Ascheim will now head digital at both NBC News and MSNBC.

Former NBCer Vivian Schiller broke the news.

Out is Richard Wolffe and Julian March who over saw NBC and MSNBC. 

NBC has lagged behind other news outlets with their digital, they are hoping a change at the top will do something to shake that up.