CBS President and CEO Les Moonves was on CNBC's Squawk Box and basically said that overnight ratings mean nothing.
“Unfortunately, a lot of the media, a lot of the analysts continue to write about ‘overnights.’ Overnights are virtually meaningless,” Moonves said. “Because now so much more of the viewing is delayed by three days. You’re getting it online, you’re getting it by DVR.”
So, the next time your News Director is whining and bitching about the overnights, just them that Moonves says that overnights are virtually meaningless.
I'm sure it will go over well.