Is Nexstar Looking to Rebrand all Their Stations?

Now that Nexstar owns Tegna and is looking to consolidate the stations, it appears that a major rebranding is being talked about in the corporate offices.

And, as to no surprise, it involves Nexstar’s struggling cable news channel, News Nation.

Word is that Nexstar is looking to rebrand the station, when it comes to news. And it will likely come under the “NewsNation” banner?

A Nexstar source tells FTVLive that this, “Solves their problem of now owning multiple news-producing affiliates in the same market. It lets them hub everything GFX wise. After all, aren’t they laying off all their creative services folks? And it gives their anemic NewsNation cable channel free PR every time a local anchor says that brand.”

There is still talk of the exact branding. Do they just go with “NewsNation” or, like in Cleveland, “NewsNation Ohio” or “NewsNation on FOX 8” and “NewsNation on Channel 3”?

Stay tuned….