WBBH Reporter/Anchor Lucas Seiler is a young Journalist that comes from the "all about me" generation of media people. 

For you older people in the business, you might remember back in the day when Peter Jennings and Walter Cronkite used to take off their shirts, and pose for camera showing off their tattoos. 

OK...maybe not. 

But, Seiler is from the oversharing generation and wants to to see his ink and obviously cares nothing about his credibility as a Reporter.