Sources tell FTVLive that MSNBC's Rachel Maddow is "apoplectic over" Chuck Todd's moral equivalence of Fox News and MSNBC prime time.

Todd was on The Mike O'Meara show, when he said, “I think advocacy journalism, sort of the Fox and what MSNBC primetime, those models, that hasn’t been healthy for politics. It’s just not healthy for it. It all goes to one of the explanations why we don’t persuade people anymore.”

Word is that MSNBC staffers are pissed at Todd's takedown of cable news and no one is more mad at Mr. Meet The Press than Maddow.

Sources say that Todd is furiously backpedaling and trying to apologize to Maddow... who is having none of it.