ESPN host Dan LeBatard tried to buy a full-page ad in Cleveland area newspapers poking some fun at LeBron James and his time in Miami.
The papers turned him down, so LeBatard bought a billboard in Akron and it cost him a two day suspension.
"Dan LeBatard will be off the air for two days, returning Monday. His recent stunt does not reflect ESPN's standards and brand. Additionally, we were not made aware of his plans in advance," said ESPN spokesman Josh Krulewitz in a statement.