CNN has fired up the Blizzard Mobile and moved it to Boston for the record snow.
Last night on Erin Burnett's Outfront, the CNN Reporter Miguel Marquez got out of the BM and was wearing ski goggles.
Never mind the fact that it wasn't even snowing at the time.
Later, on AC 360 Marquez called their vehicle the "blizzard mobile" and Anderson Cooper said, "please don't call it the Blizzard mobile."
Even Anderson Cooper seems to be growing tired on CNN's gimmicks.