Much Longer Name.... But the Still the Same


Loyal viewers of New York's cable news channel NY1 were worried when the channel decided to change their name and get a new look.

But, the NY Daily News says despite those changes, it's basically the same.

The News writes that despite a seven-figure redesign and a nine-syllable name change to Time Warner Cable News NY1, the city's all-news channel hasn’t changed a wink.

“The proof of the pudding is you turn the TV on and what you see is what you saw before,” the channel’s head honcho, Steve Paulus, tells the Daily News.

Aside from new graphics by L.A.-based company Troika, a Time Warner logo and updated theme music by Craig Cleek, the biggest gripe among viewers was the smaller size of the time and temperature display, which was changed after a day.

At the hyperlocal cable channel's Chelsea Market studio, anchors do their own hair, makeup and wardrobe before giving New Yorkers a wakeup call at 5 a.m. during “News All Morning.”

Each half hour begins with the “NY1 Minute” news rundown, and at 7:41 a.m., you’ll still find anchor Pat Kiernan, now almost a city institution, reading the morning headlines during “In the Papers” or bantering with business anchor Annika Pergament.

“NY1 viewers are very possessive of our tradition and our place in the community, so some of them don’t react well to change, but overall I think it’s been well received,” says Kiernan.